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The K-Pop craze isn't leaving India anytime soon.New initiative allows South Asian talent to resonate with Indian brands, labels and artists Riddhi Chakraborty started as a fan of K-Pop music and eventually expanded her network with music labels in Korea, China, and Thailand. Currently, she says she has access to almost every music label in Asia, including ATEEZ (shown here), BTS, and Kingdom. In 2012, Riddhi Chakraborty was just 19 years old when she was introduced to the music video of K-pop boy band Big Bang. The song in question was “Fantastic Baby,” and the five members at the…

The GE McKinsey Matrix was developed in the 1970s after General Electric asked its consultant McKinsey to develop a portfolio management model. This matrix is a strategy tool that provides guidance on how a corporation should prioritize its investments among its business units, leading to three possible scenarios: invest, protect, harvest, and divest. Matrix OutcomeDescriptionImplicationsExampleInvest/Grow (Stars)High Market Attractiveness & Strong Competitive Strength: Business units with strong market potential and the ability to capitalize on it.Allocate resources for growth, innovation, and market dominance.A technology company’s new product in a high-growth market.Protect (Cash Cows)High Market Attractiveness & Weak Competitive Strength: Units in…

company: twitter CEO: Parag Agrawal Year of establishment: 2006 main office: California Number of employees: 4900 type: public Ticker symbol: TWTR Market capitalization (August 2021): 32.775 billion revenue (2021): $5.07 billion Profit | Net profit (2021): -$221 million Products and services: We curate the Twitter experience, a platform for real-time interaction. Competitors: Facebook | Instagram | linkedin | Tumblr | Pinterest | Slideshare Did you know that? More than 500 million tweets are sent on the Twitter platform every day, or 6,000 tweets per second. Twitter is a popular social networking site created by a group of talented programmers. Biz…

company: aldi Founder: Karl Albrecht and Theo Albrecht CEO:Jason Hart Year of establishment: 1946 main office: essen, germany employee: 25,000+ type: private Annual revenue (2021): $121 billion Products and services: Food & Beverages à Snacks à Baby Products | Personal Care Products | Seasonal Products Competitors: Riddle | Penny Market | Schwarz Group | Biedronka | walmart “Saling Group A/S” the goal | costco Did you know that? Aldi's name is basically a syllabic abbreviation for “Albrecht His Diskont” (Albrecht Diskont). The Albrecht brothers took this name when they officially took over the store from their mother. Aldi is a…

company: Mercedes-Benz CEO: Ola Kalenius Year of establishment: 1926 main office: Stuttgart, Germany employee: 173,000 type: public Ticker symbol: MBG.DE Market capitalization (August 2021): 64 billion euros Annual revenue (2021): 133.89 billion euros Profit | Net profit (2021): 23.01 billion euros Products and services: Automobile | Commercial Vehicle Competitors: Audi | BMW | Porsche | Lamborghini | jaguar Did you know that? Mercedes-Benz built the first car with brakes on all four wheels. Mercedes-Benz is one of the most popular car companies in the world. We produce cutting-edge vehicles using innovative technology and environmentally friendly design. The company is known…

company: Cisco Systems Corporation CEO: Charles H. Robbins Year of establishment: 1984 main office: San Jose, California Number of employees: 83,300 type: public Ticker symbol: CSCO Market capitalization (September 2022): $166.49 billion revenue (2022): $51.56 billion Profit | Net profit (2021): $11.81 billion Products and services: Wireless Systems à WAN Acceleration Hardware | Security Systems | Energy and Building Management Systems | Media-Enabled Network Equipment Competitors: Huawei | Dell Technologies | HPE (Aruba) | Netgear | Lenovo | microsoft Did you know that? Cisco is an abbreviation for “San Francisco.” “This is the city where Sandy Lerner and Leonard Bosak…

company: loreal group CEO: Nicholas Hieronymus Year of establishment: 1909 main office: Clichy, Paris employee: 85,400 type: public Ticker symbol: OR.PA Market capitalization (September 2022): 175.34 billion euros Annual revenue (2021): 32.28 billion euros Profit | Net profit (2021): 4.6 billion euros Products and services: Skin Care Products « Fragrances » Hair Care Products | Makeup | Hygiene Products Competitors: Estée Lauder Companies | Revlon and Edgewell Personal Care | Chanel | Unilever Did you know that? The founder of L'Oréal was originally a scientist and chemist. He started his brand by developing a hair dye formula, Oleaire, for hairdressers…

company: comcast CEO: Brian L. Roberts Year of establishment: 1963 main office: Philadelphia, Pennsylvania employee: 189,000 type: public Ticker symbol: CMCSA Market capitalization (September 2022): $126.5 billion Annual revenue (2021): $116.39 billion Profit | Net profit (2021): $14.159 billion Products and services: Smart Home & Security à Internet à Phone | SD-WAN Services Competitors: Broadview Network | DISH Network | Netflix | Broadview Network à AT&T š Google Did you know that? Comcast is the nation's largest cable TV operator. The network has reached more than 21 million homes, outpacing its competitors. The country's largest broadband service has more than…

The long tail business model was popularised by former Wired Magazine editor Chris Anderson, who coined the phrase “long tail” and wrote a book on the subject called The Long Tail: Why the Future of Business Is Selling Less of More. The long tail business model suggests companies can profit from selling low-volume niche products. In theory, selling a significant number of these products is more profitable than selling fewer, more popular products. AspectExplanationDefinition of Long-Tail Business ModelThe Long-Tail Business Model is a strategy that focuses on offering a wide array of niche or specialized products, services, or content, rather…

Small businesses with fleets can benefit from savings and expense management tools built into vehicle fuel cards. Depending on the card, you can earn a base rate of 2 to 8 cents per gallon of fuel, with the potential for even bigger rebates through our partner network.unlike others business credit card While you can earn rewards on everything you spend, most fleet cards only earn rebates on fuel. Also, some gas stations only offer discounts at certain gas stations. But it's often attractive to business owners. You can limit these cards to fuel-only purchases, track your spending in real-time, and…