Digital export: Banca Sella brings Italian SMEs to Alibaba.com through agreement with Business Vision

To support international business projects that take advantage of the great opportunities offered by digital exports and increase the growth, development and competitiveness of Italian SMEs. This is Banca Sella, a company specializing in digital commerce development and Alibaba's global service partner. Allows Italian SMEs to enter his B2B market and expand their presence in foreign markets.

According to the latest data from the Digital Export Observatory of the Politecnico di Milano School of Management, B2B digital exports in 2021 reached €146 billion, an increase of 15% compared to 2020, accounting for more than 28% of total exports. The most digitized supply chains include automobiles, textiles, clothing, machinery, etc.

Thanks to this agreement, Banca Sella's Trace platform, which facilitates companies' global expansion, will manage all activities to accelerate the growth path of small and medium-sized enterprises abroad and enhance their products on Alibaba.com. A suite of new Business Vision digital tools will be available to help you. , currently has 150 million registered users and a network of over 26 million buyers in over 190 countries.

Therefore, small businesses have a variety of options, from researching their company's unique characteristics to activating their profile on Alibaba.com, depending on their needs and already established skills. From mini-site creation to product loading and presentation, marketing campaign management activities to commercial support during negotiations and customer care activities.

“The agreement with Business Vision represents a concrete response to the growth needs of small and medium-sized enterprises in digitalization and exports, two important instruments to support enterprises and the entire national economic structure. ” said Andrea Massitti, Head of Corporate and Small Business at Banca Sera. The Trace platform provides a single point of access to the tools, products, and services you need to support your company's positioning in international markets, giving you a competitive edge. ”

“Since becoming a global partner of Alibaba.com, we have helped approximately 350 companies on their journey to digital export. , a real need has arisen to understand and use all the tools to “protect your transactions. Our agreement with Banca Sella is moving in exactly this direction, by providing all means of knowledge and control to We support small and medium-sized businesses that want to enter the market,” commented Manuela Blanco, co-founder and COO of Business Vision.