Meta, USVision and PPG join Zenni's new B2B platform created to help organizations streamline their operations
Novato, California, March 4, 2024 /PRNewswire/ — zenni opticalthe world's leading online eyewear retailer, today announced eye care solutions partnerships with three customers. Zenni businessa recently launched B2B platform.
Meta, USVision, Inc., and PPG each rely on Zenni Business' suite of end-to-end eye care solutions for large enterprises, eye care providers (ECPs), insurance companies, and corporate benefits. Zenni's B2B platform has its roots in unparalleled expertise cultivated over more than 20 years of transforming the consumer eyewear industry.
Zenni Business intends to challenge the eye care industry, which is plagued by high costs, stifled innovation, and limited consumer access.the With a vertically integrated business model that includes ownership of the optical laboratory, manufacturing and logistics, frame design, technology, and customer service, Zenni controls costs and allows business partners to benefit from existing infrastructure and markets. We can support you. knowledge.
“We are on a mission to raise awareness of eye health, revolutionize the prescription process and optimize global operations and manufacturing.” David Ting, Global Chief Technology Officer and General Manager at Zenni. “Through Zenni Business, we help our partners achieve the same.”
Zenni Business partners use its solution suite in the following ways:
- Zenni partners with Meta in early 2023 We offer VR prescription lens inserts for the Meta Quest 3 headset, addressing the 66% of American adults who require corrective eyewear.
- Zenni powers US Vision's e-commerce strategy Strengthen omnichannel presence in 260 retail locations nationwide.
- Zenni created a customized shopping experience for PPG Employees who require ANSI Z87.1 safety glasses will have them available at more than 200 locations after a successful pilot program.
“Our partnership with Zenni Business helps us achieve our long-standing mission of providing broad access to premium eyewear to all customers, regardless of physical store proximity.” Eric J. Bertrand, Chairman of US Vision. “Zenni's top-tier e-commerce experience provides the digital infrastructure that allows us to quickly and easily scale our services.”
officially released September 2023it's rooted in the company's 20 years of pioneering the online eyewear industry and democratizing consumer access.
“We identified a strategic opportunity to revolutionize this industry, and the response to Zenni Business has been very positive. A significant number of companies are looking to create innovative projects that challenge prevailing norms. We find that we are looking for partners. Traditional industry leaders have maintained their dominance in the industry for far too long, often with a rigid mindset, and we 's market entry will present a more progressive alternative.” brian parsonsZenni, Head of Business Development
Zenni Business offers a complete suite of end-to-end solutions tailored to meet the individual needs of businesses and insurers. Also:
- Best-in-class e-commerce platform This includes a seamless purchasing experience with an industry-leading user experience
- Powerful digital marketing solution Increase conversion rates and create customer loyalty
- First-class comprehensive manufacturing industry Includes end-to-end frame manufacturing in Zenni's state-of-the-art lab
- Seamless fulfillment and logistics This allows for award-winning delivery times and delivery to destinations around the world
- Corporate Benefits Programs and Gifts It's perfect for important milestones to strengthen your relationship, and features a user-friendly redemption portal, rich frame selection, and other custom features.
for Eye care specialist (ECP) and independent eye specialist (IECP), Zenni Business can help your business grow by providing new revenue streams and creating customer loyalty. This includes a carefully selected collection of cost-effective options to patient-preferred designer brands to minimize infrastructure investment, ensure seamless execution, and accelerate time-to-market. Managed by Zenni.
About the Zenni business
Zenni pioneered the online glasses industry in 2003 with a mission to make prescription glasses affordable and accessible. Zenni Business offers the same ethos of “eyeglasses for everyone'' with a vertically integrated business model that includes:Ownership of optical laboratories, manufacturing and logistics, frame design, technology, and customer service are all available as a white-label solution. As an innovative eye care partner, Zenni Business's team of industry experts helps business partners control costs while leveraging our existing infrastructure and market knowledge.Zenni business has worked with brands such as Meta, US Vision, PPG, and hundreds of eye care providers. Learn more about. zennioptical.com/press and Xeniaio
Source Zenni Optical
